Public Relations

1 – The Public Relations Speech
Time: 5 – 7 minutes

Objectives:

  • Prepare a talk that will build goodwill for your organization by supplying useful information of interest to the audience.

2 – Resources for Goodwill
Time: 8 – 10 minutes

Objectives:

  • Research the operation and benefits of an organization or company.
  • Prepare a talk designed to build goodwill toward it by presenting factual information.
  • Analyze the common interests of your audience and focus your presentation on those interests.
  • Effectively use at least one visual aid to enhance the audience’s understanding.

3 – The Persuasive Approach
Time: 8 – 10 minutes

Objectives:

  • Direct a persuasive appeal to the audience’s self interests using a combination of fact and emotion in a speech delivered in such a manner that it appears extemporaneous.
  • Persuade the audience to adopt your viewpoint by the use of standard persuasive techniques.

4 – Speaking Under Fire
Time: 6 – 8 minutes for speech, 8- 10 minutes for question period

Objectives:

  • Prepare a talk to persuade a hostile audience at least to consider your position on a controversial issue.
  • Conduct a question-and-answer period on the speech subject.

5 – The Media Speech
Time: 8 – 10 minutes, plus 30 seconds

Objectives:

  • Write a speech script behalf of a social cause.
  • Using the script, present the speech to persuade a general television audience.